If the content of your application is inappropriate for an age group, the application may not be serviced on the TV.
If any problems show up after releasing the application, the service may be suspended. Applications must not contain violent or pornographic content or abusive language.
Age Rating Guide
Background
This document outlines the application rating policy for Samsung Apps and states how applications should be rated.
If you’ve submitted your application, you need to provide an ‘age rating’ for it. The rating of an application confirms that it is suitable for a certain age group. For example, a "12+" application is only suitable for those who are aged twelve and above. For more information, refer to the Samsung Apps "Application Rating Guidelines".
Application Ratings & Age Category Guide
Age Rating Table
Content Descriptor
All
4+
12+
16+
18+
Sex
None
None
Mild sexual behavior (such as kissing) may be allowed.
Mild or infrequent reference to sex may be allowed.
Non-explicit depictions of sexual behavior are permitted.
Frequent or intense reference to sex.
Sexual behavior may be portrayed but without strong detail.
Violence
None
None
Mild or infrequent violence, without detail, may be allowed.
No emphasis on realistic or easily accessible weapons is permitted.
Animated blood may be allowed, but any depiction of blood must be unrealistic.
Mild or infrequent violence may be allowed.
There should be no emphasis on injuries or blood.
Realistic or easily accessible weapons should not be glamorized.
Violence may be strong but may not focus on scenes involving murder, suicide, accidental/violent death, torture, and so forth.
Descriptions of blood may be allowed.
Realistic or easily accessible weapons should not be glamorized.
Horror and Fear
None
None
Horror effects should be brief and take into consideration the presence of young users.
Mild or infrequent occurrences of horror-themed images, sounds, or text are permitted.
Strong threats are permitted.
Strong gory images or cruelty including a high level of fear or anxiety are unlikely to be acceptable.
Bad Language
None
None
Mild use of bad language may be allowed.
Mild use of bad language is allowed.
The use of strong language (such as the word 'fuck') must be infrequent.
Continual use of strong language is unlikely to be acceptable.
Frequent use of offensive language or explicit sexual references.
Continual use of strong language is unlikely to be acceptable.
Tobacco and Alcohol
None
None
Mild reference to images or descriptions of alcoholic beverages/tobacco products is permitted.
Mild reference to images or descriptions of alcoholic beverages/tobacco products is permitted.
Depictions of the consumption of alcoholic beverages/tobacco products may be shown but must not be promoted.
Gambling
None
None
Mild reference to images or descriptions of gambling activities is permitted.
Mild reference to images or descriptions of gambling activities is permitted.
Player's gambling without betting real cash or currency is allowed.
Table 1. Age ratings
For each content description, you need to determine the appropriate rating that describes your application and provide age rating information. Your self-rating is subject to Samsung Apps’s approval. The age rating that you submit is then reviewed by content raters to judge whether it follows the Samsung Apps guidelines. Each application age rating is based on the consensus of at least three trained raters who review the application based on its Samsung Apps content description.
Age Category
Age Category
Description
All
Titles rated "All" have content that may be suitable for all users. Titles may contain no material that would be found explicit: sexual descriptions, graphic violence, offensive language, the use of alcohol, tobacco, gambling and so forth. Titles should be understandable even to very young children.
4+
Titles rated "4+" have content that may be suitable for most users, including all of those above the age of 4. Titles may contain no material that would be found explicit: sexual descriptions, graphic violence, offensive language, the use of alcohol, tobacco, gambling, and so forth. Titles should be appropriate for young children.
12+
Titles rated "12+" have content that may be suitable for ages 12 and older. Titles may contain mild or infrequent violence, sexual descriptions or images, and the infrequent use of bad language.
16+
Titles rated "16+" have content that may be suitable for ages 16 and older. Titles may contain mild or infrequent violence, mild or infrequent sexual descriptions or images, infrequent use of bad language, and depictions of crude humor, minimal blood, and simulated gambling.
18+
Titles rated "18+" have content that may be suitable for ages 18 and older. They may contain frequent and intense violence, offensive language, and sexual themes, as well as the use of alcohol, tobacco, and gambling. Due to their adult content, these titles are not intended for persons under the age of 18.
Table 2. Age categories
Samsung Apps TV does not allow “Banned Content”, which refers to content as defined in Section 3 of the “Samsung Apps Certification Guide”.
Acceptance of Other Game Ratings
If you have an industry recognized rating such as PEGI, ESRB, GRB, FSK, or MJ/DEJUS for your game, you may submit it. Your rating will be briefly reviewed before permitting its use. For reference, see the chart below.
Samsung
PEGI
ESRB
GRB
FSK
MJ/DEJUS
ALL
C, E
All
0+
L
4+
3+, 7+
E(10+)
All
6+
10+
12+
12+
12+
12+
12+
16+
16+
T
15+
16+
16+
18+
18+
M, A
18+
18+
18+
Table 3. Game ratings
Warning
An MJ/DEJUS rating certificate is not necessarily required to distribute game applications in Brazil. If an application does not have an MJ/DEJUS certificate but has an ESRB or PEGI certificate, it will be assigned the corresponding MJ/DEJUS age rating. If it does not have an age rating from any official agency, it will be provided with an 18+ rating.
In South Korea, exceptionally for games aimed at children under the age of 18, sellers do not need to get an age rating from GRB (South Korea), because Samsung Apps has been entitled to officially determine the age rating for those games instead of GRB.
However, game applications that include gambling or content not proper for children under the age of 18 cannot be approved by the autonomous age rating provided by Samsung Apps.
For game applications in South Korea aimed at ages 18 and above, you still have to be issued a rating certificate from GRB.
Content intended for users over the age of 18:
The content of the game has representations of anti-social ideas, religion, and public morals that would be harmful to children under 18 emotionally and physically.
The content and motifs of the game have representation of obscenity, violence, speculation, etc. that would be harmful to children under 19, including direct and indirect graphical representation of sexuality, violence, or improper language (expletives).
The content of the game has gambling spirit, intended to promote the excessive use of gaming money or dependence on one’s luck. Note that any games where you can gamble to win or lose real assets are rejected.
To distribute games for non-children in South Korea, GRB information is required when registering a game application. Before registering games for users over the age of 18 on Samsung Apps in South Korea, sellers have to be issued a rating certificate (including a rating confirmation number) from GRB.
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