The Samsung Rewards Innovation Challenge At SDC18
Samsung Developer Program
Explore exciting ways that tech and marketing can interact to drive engagement with the Samsung Rewards Innovation Challenge.
SDC attendees are invited to participate in the Samsung Rewards Innovation Challenge to learn—and brainstorm—how the program can motivate their users to choose Samsung and partners over the competition.
Why Developers Should Integrate Samsung Rewards in their Apps
With Samsung Rewards, users can earn points for eligible purchases made with Samsung Pay and Shop Samsung, or by using other services like Health and Internet. This provides incentivize for the user to stay active and come back to your app/experience. They can then redeem their points in the Samsung Rewards catalog for products and more. It’s an easy way to grow your Monthly Active Users (MAU).
Challenge Question
How would you use Samsung Rewards to encourage users to engage with your app and the Samsung ecosystem?
Challenge winners will get the following prizes:
1st place: Samsung Galaxy Note9 128GB
2nd place: Samsung Galaxy Tab S4
3rd place: Samsung Galaxy Watch Silver, 46mm
How to Enter the Challenge
Swing by the Samsung Rewards booth at SDC18 to find out where to submit your ideas and Challenge response. In order to take part in this year’s Challenge, you must attend SDC and be a legal resident of the United States.
Evaluation Criteria
Challenge submissions will be judged based on how well they fit the following requirements:
Consumer Value: How valuable is the solution to the consumer?
Partner Value: How valuable is the solution to the partner brand?
Company Value: How valuable is the solution to the Samsung Rewards program and stakeholders?
Overall Fit: How does the solution fit the internal knowledge, technology, brand, and strategy of the Samsung Rewards program?
Risk: How certain are you that there is a market/demand for this solution? What is the balance of risk vs. potential reward to Samsung Rewards and the partner brand?
Innovation: How does the solution show a commitment to innovation, growth, and thinking outside the box?
See the Official Rules for full eligibility details.
